If you are in real estate business, you know how challenging it can be to manage your business and clients. Let me introduce you to a tool that can make things easier for you: the CRM. What is a CRM? Real estate CRM (Customer Relationship Management) is a must have software if you are in … Read more
“How often should I post content on my website?”, this is probably one of the most common questions real estate agents ask when they start blogging on their website. The answer actually depends on a variety of factors. More is almost always better because studies prove companies that publish 16-plus blog posts per month receive … Read more
Studies suggest more than 90 percent buyers start their search for a home on the Internet. If you want to engage with these people early in their ‘home finding process’, you have to make your content visible in search engine results. This is directly associated with increasing traffic to your real estate site. If people … Read more
Blogging can help real estate agents connect with potential clients and other professional in their field. While there are enough evidence to prove that blogging is a very effective medium that can work wonders if you do it right, you will waste your time and money if you are not strategic about how you blog, … Read more
Most real estate agents use Facebook, Instagram and Twitter, but they don’t even give a thought to other social media networks. One social media channel that every agent should use other than the three is Google Plus. It not only helps reach more people, but also improves SEO because it is a product of Google … Read more
Many real estate agents want to leverage benefits of content marketing, but one of the biggest obstacles before them is to come up with content ideas that their audience will like to read, share and engage with. In order to make sure that your prospects find your content interesting, you have to brainstorm real estate blogging … Read more
As a real estate professional, you would like to write content targeting different segments of your prospects and different types of properties they can buy or sell in your area. You will write content for home sellers, buyers, millennials etc. You will also write blogs on various types of properties including start-up homes and luxury … Read more
The success of your real estate blog can make a huge difference when it comes to generating leads online. Many real estate agents start a blog, but after a couple of months they give up. Not having enough time and the lack of positive results are some of the excuses for them to stop … Read more
Not long ago relators used to get leads through referrals from former clients, friends and relatives, but now content marketing on the Internet has become a major source for lead generation. Benefits of an effective real estate content marketing campaign are huge. By producing good quality content on your real estate website, you can build … Read more
If you are planning to launch a real estate blog for lead generation, your biggest obstacle will be to come up with blog ideas that resonate with your prospects. You will realize that it takes more time than actually writing the content. To help you overcome the challenge, we have put together a list of … Read more